NATEXPO, the first organic event to defy the crisis 21-22 September, Lyon, France
On 21 and 22 September, NATEXPO will be the first major event for organic professionals after the outset of the Covid-19 crisis. This Lyon event will be an opportunity to take stock of a new situation, which has given a new boost to sales of organic products in France.
At a time when the French suddenly multiplied the number homecooked meals, many chose organic ingredients for their cooking. In supermarkets, sales jumped by 63% in value in the first week of lockdown compared to the same period in 2019 – even surpassing the growth registered by conventional products by 23 percentage points. In specialist organic stores, the average basket size also increased significantly over the period, by around 55%, as noted by 95% of professionals questioned in a recent survey by BioLineaires & Ecozept, supported by Natexbio & Synadis Bio, in partnership with Biopanel.
Organic products have clearly fulfilled consumers’ expectations in their search of authenticity, proximity and quality. Many of them are produced locally and have often been less prone to stockouts and thus succeeded in fulfilling requirements at short notice. Once again, organic products have proven their importance and confirmed their essential place on the market.
NATEXPO: find out everything about the latest trends
NATEXPO is a tool accompanying all players in the sector, enabling brands and retailers to better understand market developments, particularly in view of the Covid-19 crisis, which has shaken up the sector. Visitors of NATEXPO will discover how specialist stores have quickly adapted to a new situation.
To date, nearly 600 exhibitors have confirmed their presence. NATEXPO is expecting further exhibitor registrations and hopes to welcome 680 exhibitors and more than 10,000 visitors.
Following these long months during which business relations have been atypical, NATEXPO will offer organic market players an opportunity to meet up and exchange.
To enable the event to take place in the safest and most comfortable conditions for exhibitors and visitors, the organisers will be taking all the security measures as circumstances require.
Go to www.natexpo.com to stay up-to-date.
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