They make it happen! Playing a key role in the value chain: Transilvania Acasă
Organic food & farming systems aim a developing and adopting new tools to create transparency from farm to fork and enhance dialogue between all value chain actors. Promoting fairness and transparency of the organic food chain is part of our Vision 2030. Together with food and farming actors across Europe, we are leading the way toward its goals as movement and sector.
In the North-West region of Romania, the AgroTransilvania Cluster, an association of 70 agrifood producers, traders, cooperatives, local authorities, chamber of commerce, universities and research institutes was created in 2013. The cluster facilitates the competitive reorganization of the agrifood industry by encouraging collaboration between business entities in the sector.
The association promoted the “Transilvania Acasă” (Transilvania at Home) initiative, which under sustainable values, aims at supporting producers and strengthen relationships to create a strong brand under which products can be marketed. The non-profit organization is set up to maintain cluster producers/members together, gain a position in the agrifood market, and enter to the major shopping centres to market their products. As of today, the number of producers who joined the concept and market their products have grown to 23 and keeps rising.
Learn more about this and other initiatives that are transforming food and farming in Europe and get inspired on www.euorganic2030.bio and share it on Twitter, Facebook and LinkedIn.
The work of IFOAM Organics Europe on this topic is co-financed by the LIFE programme of the European Union, under the under the Climate, Infrastructure and Environment Executive Agency (CINEA). This publication only reflects the views of the authors and its sole responsibility lies with IFOAM Organics Europe. CINEA is not responsible for any use that may be made of the information provided.